I’m Brooke Kopittke,

A designer focused on sports, entertainment, and brand storytelling. Currently designing for the Carolina Panthers and Tepper Sports & Entertainment, I create visual systems and fan-facing experiences that live across stadium environments, digital campaigns, social content, live events, retail, and print.

My work blends campaign thinking with execution, translating ideas into scalable brand moments that feel immersive, emotional, and built for real audiences. From playoff identities and community impact initiatives to experiential event branding and collectible print pieces, I’m drawn to projects that connect storytelling with culture and fan experience.

I approach design with a systems mindset, balancing bold visuals, typography, motion, and real-world application to create work that feels cohesive across every touchpoint.

Clients always ask to “make something cool,” and I love doing exactly that. But effective design is nothing without purpose and impact. My design philosophy is that the strongest work does more than look exciting. It creates connection, tells a story, and leaves a lasting impression on the people experiencing it.